New celebrations for Mickey Mouse and Minnie Mouse kick off at Walt Disney World Resort on Jan. 18, at Disneyland Resort on Jan. 25, and aboard Disney Cruise Line in Summer 2019.
BURBANK, Calif. (January 14, 2019) – In partnership with Disney, Vogue.com today transformed the site’s popular street style coverage into Main Street Style (https://www.vogue.com/projects/street-style-at-disney-parks) to celebrate the World’s Biggest Mouse Party at Disney Parks for Mickey Mouse’s and Minnie Mouse’s 90th Anniversary. The digital hub will showcase a host of whimsical, character-meets-couture looks found on Disney’s Main Streets in California, Florida, Paris, Tokyo, Hong Kong and on Mickey Avenue in Shanghai, providing creative inspiration for Disney fans joining the celebrations.
As part of the branded collaboration with Vogue.com, the Main Street Style hub will feature stylish park goers, influencers and models such as Josephine Skriver wearing new park merchandize inspired by Mickey Mouse and his status as a true original. These pieces join other Mickey-inspired fashions such as the Disney x Levi’s Mickey Mouse jacket, all available at the park sites or on shopDisney.com.
“Disney fans around the world have come together to celebrate 90 years of Mickey and Minnie and it’s inspiring to see how these beloved characters are incorporated into personal style,” said Jill Estorino, executive vice president of global marketing and sales for Disney Parks, Experiences and Consumer Products. “This collaboration with Vogue is the perfect tribute to Mickey and Minnie’s impact on fashion and pop culture, and we hope fans will continue to celebrate through the year with the World’s Biggest Mouse Party.”
Disney continues to collaborate with luxury designers, tastemakers and brands to extend the stories of some of the world’s most beloved characters in new and unexpected ways. From Yves St Laurent to rag & bone to Shinola, fashion brands put their unique spin on items for Mickey Mouse and Minnie Mouse’s 90th Anniversary to meet the needs of stylish Disney lovers.
Guests can show off their own Mickey- and Minnie-inspired looks at Disneyland Resort, Walt Disney World Resort and onboard Disney Cruise Line’s Disney Fantasy as the locations celebrate with special, limited-time celebrations:
- Walt Disney World Resort in Florida: Mickey and Minnie’s Surprise Celebration begins January 18 at Magic Kingdom Park, with the new “Move It! Shake It! MousekeDance It! Street Party,” special Mickey- and Minnie-themed merchandise and food, and even more surprises.
- Disneyland Resort in California: Get Your Ears On: A Mickey and Minnie Celebration begins January 25 with the return of Mickey’s Soundsational Parade and the debut of nightly dance party “Mickey’s Mix Magic” at Disneyland Park.
- Disney Cruise Line:Mickey and Minnie’s Surprise Party at Sea will be a high-energy afternoon deck party featuring favorite Disney characters, special entertainment and more aboard the Disney Fantasy from June through August 2019.
Now, there are more ways than ever to celebrate the mouse who started it all.
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Samira Ibrahim | firstname.lastname@example.org
About Disney Parks, Experiences, and Consumer Products
Disney Parks, Experiences and Consumer Products is the business segment of The Walt Disney Company (NYSE:DIS) that brings the magic of Disney’s stories, characters and franchises into the daily lives of families and fans around the world to create memories that last a lifetime. The company’s iconic travel and leisure businesses include six resort destinations in the United States, Europe, and Asia; a top-rated cruise line; a luxurious family beach resort in Hawaii; a popular vacation ownership program; and an award-winning guided family adventure business. Disney’s global consumer products operations include the world’s leading licensing business; the world’s largest children’s print publisher; Disney Store locations around the world; and the shopDisney e-commerce platform. These experiences are created by Walt Disney Imagineering, the innovative force responsible for overseeing the segment’s world-class products and experiences — from immersive lands to interactive toys, and everything in between.